When compared to a control vehicle following the rigorous testing protocol,the results concluded that Ethos FR successfully improved fuel efficiency and reduced harmful diesel emissions, as measured in opacity. In fact, the Ethos FR treated engine reduced emissions by 29.1% when compared to the baseline test.
I just got back to my Austin home from my birth home – Israel, where gas prices are $8/gallon. I’m not kidding. our biggest expense during our 2 weeks work-vacation was gas. It was even more expensive than the car rental, if you can believe it.
Needless to say, with gas prices double what they are in the States, the demand for Ethos grows and we just placed another order for more product to be sent to Israel. Those are the good news.
The other news are what I found in my inbox today (read the complete story bellow) -
With the cost of fuel reaching record highs, buyers pay closer attention to location
If you read the article carefully, you might notice the following business points -
While in Israel, I received an email from WKZL radio in Greensboro, NC. asking to learn more about Ethos and how they can save money with it. I just finished climbing a mountain and dipping in a waterfall at the lowest point on earth – the Dead Sea. At the agreed time, I called the station using my husband’s Iphone. 5 minutes later, I was back to vacationing and to a quick float in the Dead Sea.
Timing could not be better for a product like Ethos, and I’m sure many people who would love to be able to work from anywhere in the world, and be able to write off their vacations. I met one of those on the plane back home… but that’s a story for another post. 
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BEVERLY HILLS, Calif., July 29, 2008 — In cities like Los Angeles, where the car is king, the thought of commuters leaving their vehicle keys behind and opting for public transportation once seemed unimaginable. But The Los Angeles Times recently reported commuter rail use has reached record numbers.
During one Tuesday in May, L.A.’s Metrolink reported itshighest ridership at 50,232 passengers, which was a 15.6% jump over the previous year. Meanwhile, the CaliforniaDepartment of Transportation reports drops in freeway traffic compared to last year’s figures.
The rules of the road are changing. And high gas prices, traffic congestion, and environmental awareness are altering the real estate landscape. The result is that more people are looking to work closer to home, not only because commuting is becoming more expensive, but also because of growing concern over car-centered life and its impact on global warming.
Suburban developments, often located many miles away from city centers, once offered the lure of getting more home for the dollar. But with rising gas prices and increasingly difficult rush hour commutes, the benefit of lower mortgages is diminishing. Add growing concern of fuel dependence to the fold, and the result is a paradigm shift in homebuyer consciousness.
“When words like sustainability, carbon footprint, and arctic snowcaps are entering our everyday conversations, it’s clear that climate change is affecting homebuyers’ decisions, and real estate professionals better be prepared to meet their needs,” says Myra Nourmand, Los Angeles Real Estate Broker and author of the book From Homemaker to Breadwinner.
Rising gas prices are causing homebuyers to think twice before relocating to far-away suburbs. “Consumers are adding the price they’re paying at the pump and other costs associated with long commutes into their overall home buying budget,” says Nourmand. She adds that the current economic situation means that people are working longer hours to yield the same result, which makes arduous drives to and from work even more stressful.
The proof? Home prices in neighborhoods throughout L.A.’s prestigious Westside zip codes have weathered the double-digit depreciation that has struck regions outside of Los Angeles. In areas like Santa Monica, Beverly Hills, Brentwood, Bel Air, and Pacific Palisades, demand continues to exceed inventory.
In fact, none of Nourmand’s clients have sold a home as a result of a foreclosure, and subprime fallout is non-existent within her client list. Meanwhile, comparably prestigious areas, which were often viewed as affordable alternatives to high-end L.A. neighborhoods, have experienced hard times.
“If high fuel prices are the norm – and that’s what the news indicates - then demand for property in desirable neighborhoods near urban centers should continue to remain strong,” says Nourmand.
On Thursday, July 10th, 3:20pm Jerusalem time and 8:20am Eastern Time, I was interviewed on the Murphy show on WKZL radio in Greensboro, NC.
Calling the Station from th
e lowest place on earth – the Dead Sea, this is what it sounded like.
On May 1st, the city of North Miami has finished its own testing of Ethos realizing a 12.5% improvement in fuel economy, along with a 19.34% reduction in harmful emissions. Mayor Kevin Burns, the City of North Miami has signed the U.S. Mayors Climate Protection Agreement just like the mayor of my city – Austin, TX, Will Wynn did.
Yet, in today’s paper, the Austin statesman cover story was all about Austin moving toward greener fleet spending “more than $8 million since 2007″ in the process. While Florida is mandating the use of new technology in their city fleets to save money and be green, Austin is turning to nonrenewable fossil fuels like Propane and compressed natural gas.
Austin’s Green Plan intends on turning Austin to be carbon neutral by 2020 and using Corn-based ethanol to achieve that. Some of the city’s new vehicles, including 118 police squad cars, will run on E85, the remainder of the city’s unleaded gasoline fleet will start using E10 ethanol. Corn-based ethanol requires more energy to produce than it generates and raises the price of corn, a feed crop for livestock, pinching farmers and inflating grocery bills for consumers.
The cover story in the Austin’s Statesman claims that “Technology hasn’t advanced enough to make a carbon-neutral fleet a reality without offsets”. What technology is Katie Humphrey referring to, and hasn’t she read the news about Florida?
So, especially for Katie, here’s the scoop:
Patrick Glennon, president of Ethos Environmental East, Inc., said, “We are very excited that these cities have seen the benefit of using Ethos FR®. This is an area of the country with high expectations for air quality and these cities have recognized that by using Ethos Fuel Reformulator they can bring immediate improvement to their environment and save on fuel budgets too. We commend the cities of Bal Harbor and Boca Raton for their extensive testing, and we look forward to continuing our service to them.”
One would think that since mayor Will Wynn is on the same committee as mayor Burns – that they’d at least talk before our mayor goes out to spend more than $8 million of our tax money.
State inspections show over and over again, that vehicles using Ethos FR are not polluting the air. Not only that, with Ethos, we’re moving from ‘carbon neutral’ to ‘carbon free’ – with zero CO (better than the hybrids without the extra $4,000 – $8,000/vehicle) and extra low HC.
So is Austin truly green? Does our mayor really care about their air? So far, it doesn’t seem so.
Donna listened to Mix 94.7 interviewing me and Al Unser about Ethos, and was caller 19. It was my first interview on the radio. Did you hear it?
I was SO nervous and worried I’d mess up in front of thousands of people, that naturally – I did.
If you haven’t heard it yet, you can listen to it here –
http://www.theethoschallenge.com/ethosfr-testimonials.php
I learned something new about the radio that day too. Did you know that we never listen to it live?
I came to the studio at 3:20pm, Bridget, Carey, Al and I were just casually talking about Ethos…. Nobody said – “we’re on the air!”, there were no red lights turning on to let us know we’re live… we just talked, and then on my way home at 5:20pm, I actually listened to myself while driving my car!
I have to tell you, it’s the weirdest feeling in the world. I’m stuck in traffic with a million other people – all of us listening to the radio while we’re waiting for the car in front of us to move…and then I hear myself talking and I wonder who else around me is listening to the same station, not even knowing the lady with the silly smile in the car next to them is the same one they’re now listening to…
Allied Waste Services of San Diego Dramatically Reduces Fleet Emissions by 71-Percent in Six Years of Participation in the Ethos FR(R) ProgramSAN DIEGO, CA–(MARKET WIRE)
Ethos Environmental, Inc. a San Diego-based company, announced that Allied Waste Services of San Diego has dramatically decreased its San Diego county fleet emissions by 71 percent, in part through the use of Ethos FR®, a non-toxic and non-hazardous ester-based fuel reformulator. The fleet average opacity emission testing in 2007, was 6.32% compared with 21.6% in 2001, an impressive reduction in particulate matter.
Six months after beginning the Ethos FR® program, Allied Waste’s district manager, Jim Ambroso said the company received an Earth Day Corporate Award from the City of San Diego for what they had done for the environment. With the continued use of Ethos FR®, Allied has reduced atmosphere particulates from its Chula Vista fleet alone by more than 500 tons a year.
The Ethos FR® program implemented by Allied Waste runs in unmodified diesel engines and integrates easily with existing fueling infrastructures. In addition to better engine performance, the Ethos FR® product reduces both fuel and maintenance costs, and is safe to handle.
Allied Waste Industries provides collection, recycling and disposal services to residential, commercial and industrial customers throughout the United States.